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• “Gong is useful for reviewing sales calls, but I often need help while I'm still speaking with a prospect. Koachly's real-time coaching concept addresses that gap for me. I'd want it to be quick, subtle and relevant rather than constantly interrupting.”

• “Sometimes I finish a call feeling confident and realize afterward that I never asked about the decision-making process. A tool that gives me a timely reminder could be useful. I'd rather catch that during the meeting than after it.”

• “We've evaluated tools like Gong, but I also want to look at how we support people during their actual conversations. Coaching after a call has value, of course. Still, there are moments when a timely suggestion could help a new rep.”

• “A lot of AI tools look impressive in demonstrations and then become complicated in everyday use. I'd want Koachly to feel almost invisible. The intelligence should be there when needed, without requiring constant interaction.”

• “Most of the tools I've looked at focus heavily on notes and summaries. I want something that helps me handle objections, understand what the prospect is really asking and stay on track. Koachly seems aimed at a different part of the conversation.”

From 50 interviews across 18 countries